Page Authority 2.0 Is Coming This Month: What’s Changing and Why

Posted by rjonesx.Hey folks, I’m Russ Jones, Adjunct Search Scientist with Moz, and I’m proud to announce that this month we’ll be releasing a terrific update to our metric, Page Authority (PA). Although Page Authority hasn’t attracted the same attention as its sibling metric Domain Authority, PA has always correlated with SERPs much better than DA, serving as a strong predictor of ranking. While PA has always fluctuated with changes in the link graph, we’re…

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Page Authority 2.0 Is Coming This Month: What’s Changing and Why

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