Shopify launches post-COVID POS, Yelp rolls out omnichannel tools for SMBs

May 4, 2020 Search Engine Land

The companies are part of a shift toward deeper integration between online and offline operations. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Shopify launches post-COVID POS, Yelp rolls out omnichannel to...

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Google surfacing more local COVID news content to satisfy massive search demand

May 4, 2020 Search Engine Land

Local news publishers have struggled to monetize spike in consumer interest. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Google surfacing more local COVID news content to satisfy massive search demand ...

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Google May 2020 Core Update rolling out today

May 4, 2020 Search Engine Land

Here is the second Google core update of the 2020 year. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Google May 2020 Core Update rolling out today ...

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Your sidebar featured snippet’s ranking didn’t change because of COVID [Video]

May 4, 2020 Search Engine Land

The new featured snippet variant was seen on 1% of all results pages containing featured snippets, said Olga Andrienko on Live with Search Engine Land. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Your side...

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Video: Aaron Friedman on content generation ideas and do small things in SEO matter

May 4, 2020 Search Engine Land

Aaron and I had many meals together, kosher meals that is, at SEO conferences over the years. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Video: Aaron Friedman on content generation ideas and do small thin...

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3 ways digital marketing agencies will change due to COVID-19

May 1, 2020 Search Engine Land

As we progress, it is important to adapt your strategy, organization and communication. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: 3 ways digital marketing agencies will change due to COVID-19 ...

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Search insights and shifting consumer behaviors and trends

May 1, 2020 Search Engine Land

Here’s a look at automotive and retail verticals to shed light on the search trends and shifts in consumer behavior happening right now. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Search insights an...

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What SEOs can learn from COVID rankings volatility [Video]

May 1, 2020 Search Engine Land

Google’s prior work to prioritize EAT signals for YMYL queries, in tandem with shifting search behavior, may explain over two weeks of rankings fluctuations. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: W...

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Amazon’s ad revenue growth held steady in Q1: What it means for advertisers now

May 1, 2020 Search Engine Land

Company says COVID-19 impact on advertising revenue “wasn’t as noticeable,” though ad prices continue to be lower. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Amazon’s ad revenue growth...

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People choosing trusted brands but marketers pulling brand campaigns

April 30, 2020 Search Engine Land

Performance marketing is winning, just as consumers may be putting more emphasis on brands. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: People choosing trusted brands but marketers pulling brand campaigns ...

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