Google Posts being rejected because of non-compliance with image guidelines

February 7, 2020 Search Engine Land

Google is apparently seeking to upgrade the quality of images in Posts. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Google Posts being rejected because of non-compliance with image guidelines ...

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Dr. Martech and Mr. Hype: A Transformational Webinar

February 7, 2020 Search Engine Land

What does the decade ahead hold for the martech industry and profession? You’re invited into the conversation. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Dr. Martech and Mr. Hype: A Transformational Web...

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Now, get your Google Shopping ads on Gmail, Discover, YouTube

February 6, 2020 Search Engine Land

Google keeps finding more places to show Shopping ads as merchants prioritize them ads over text ads. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Now, get your Google Shopping ads on Gmail, Discover, YouTu...

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The importance of building brand awareness through Amazon advertising

February 6, 2020 Search Engine Land

Marketers should be looking at the brand-building potential across both display and search ads because Amazon is not just about direct response anymore. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: The impo...

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Happy 15th birthday to Google Maps, the company’s second most important product

February 6, 2020 Search Engine Land

Google updates the app that embodies its commitment to local search. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Happy 15th birthday to Google Maps, the company’s second most important product ...

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Using the Apriori algorithm and BERT embeddings to visualize change in search console rankings

February 5, 2020 Search Engine Land

By leveraging the Apriori algorithm, we can categorize queries from GSC, aggregate PoP click data by category and use BERT embeddings to find semantically related categories. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search...

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Justice Department homing in on Google Ad Manager in antitrust probe

February 5, 2020 Search Engine Land

The feds are interviewing publishers and ad-tech rivals about whether Google has too much control “over the monetization of digital content.” Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Justice...

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Tripadvisor’s new ‘Review Hub’ lets restaurateurs manage reviews from multiple sources in one place

February 5, 2020 Search Engine Land

The subscription-based product can also be used to identify review trends across sites. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Tripadvisor’s new ‘Review Hub’ lets restaurateurs manage reviews fr...

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2 weeks until Search Marketing Expo. Don’t miss out!

February 5, 2020 Search Engine Land

Join us February 19-20 for an unrivaled training experience in San Jose. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: 2 weeks until Search Marketing Expo. Don’t miss out! ...

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Video: Jim Boykin on how link building has evolved over two decades

February 5, 2020 Search Engine Land

We talked about the history of SEO, link building, content marketing, featured snippets and other Google updates. Please visit Search Engine Land for the full article. Please click the link below to view full content: Source - Search Engine Land: Video: Jim Boykin on how link building has evol...

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